The gym summit with 900 fewer people.

Because the moment we go to 200, 500, or 1,000 — this becomes every other gym summit. We cap at 100 so every person in the room is someone you'd actually want to sit next to, learn from, and build a relationship with. No vendors walking the floor. No sponsors pitching from stage. No tire-kickers. Just 100 serious operators and 10 industry leaders who've built, scaled, and advise at the highest level. The conversations between sessions are just as valuable as the ones on stage — and that only works when the room is curated.

Most gym summits are massive — 1,000 people, a vendor hall, sponsors pitching from stage every hour. That model works for the industry, but it doesn't work for the operator who's already past the basics. The LASSO Growth Summit is 100 curated operators, 10 speakers who are actively running or advising gyms at the highest level, and zero vendor booths. Every session is tactical, not motivational. You'll leave with a written 2027 playbook, not a notebook full of ideas you'll never implement.

Absolutely. This summit is not a LASSO sales pitch. It's built for any gym owner doing $15K+/month who wants to think bigger, plan smarter, and leave with the exact playbook to make 2027 their breakout year. The majority of speakers are external industry leaders — not LASSO team members. Whether you're a LASSO client, a Two-Brain client, or completely independent, you'll get massive value from the content, the connections, and the playbook.

We get it — life happens. If you need to cancel more than 30 days before the event, you'll receive a full refund. Within 30 days, we'll transfer your ticket to another gym owner or apply it as credit toward a future LASSO event. And if you show up and aren't convinced this summit will deliver 10x ROI by lunch on Day 1, tell one of our team members and we'll refund your ticket in full. No questions. No awkwardness.

Your ticket includes full two-day access to every keynote, breakout session, panel, and workshop. You'll also get all speaker slide decks and resources after the event, your complete 2027 marketing playbook, and entry to all networking events including the Day 1 happy hour. Both Early Bird and General Admission tickets include the same access — the only difference is pricing. Early Bird is $299 for the first 35 people, then it goes to $449.

The LASSO Growth Summit takes place at the Virgin Hotel Nashville — one of the most premium venues in Music City. November 7–8, 2026. Day 1 (Saturday) runs from 8:00 AM to 5:15 PM with a happy hour to follow. Day 2 (Sunday) runs from 8:00 AM to 3:30 PM. We recommend arriving Friday evening, November 6th, so you're fresh and ready. The hotel is in the heart of Nashville with world-class dining, nightlife, and amenities steps away.