the gym marketing company you can trust

BOOK GYM GROWTH CONSULT

TAKE OUR GYM GROWTH ASSESSMENT

paid marketing management and sales training to grow your gym.

Pencil Image — paid marketing management

Lasso customers Image.png — sales training

Lasso revenue Images.png — get more customers & INCREASE REVENUE

Confusion is expensive especially facing the unknown of a crisis!

When things change beyond our control, we still need marketing. Why? Because our customers need the solutions we sell.

Yet how do you navigate this season, especially when you don’t know what to say?

Simple: talk about what your customers care about. In other words, focus on helping your customers by creating marketing that helps them solve their problem.

BOOK GYM GROWTH CONSULT

Book your Call

We'll discuss your business, your needs and your next steps.

CREATE CLARITY

We will walk through a framework so you can discover a clear marketing message.

GROW YOUR BUSINESS

Reach more customers because they quickly understand how you can help them.

BOOK GYM GROWTH CONSULT

What clients are saying

Testimonials

MISTI, CROSSFIT ENG

"I knew then that growth would be slow, so I decided to start Facebook and Instagram marketing. I ran a few ads, spent a lot of money, and we got a few members. I then signed up with one of those guru mentoring programs.

It was a cookie cutter service. Nothing was updated, I was great for a month and then it flopped. So I left and found LASSO.

Here I have my ads managed for me. They are updated frequently and they use my images, not stock images that everyone else uses. They are geared toward the atmosphere and community of my gym, not everyone elses. They are never stagnant, they are constantly evolving and my ROI is through the roof! In 1yr and 3 months we have over 120 members and are turning a profit!!! Thank you LASSO for filling the much needed gap in gym advertising and sales."

ANDREW ROMEO, ROMEO ATHLETICS

"I’ve worked with both Sherman and Blake for about a year. Sherman has worked with me and my staff on the entire sales process.

Blake has been leading the way in marketing. I’ve owned a boutique gym for over 10 years and in the past year have experienced more growth than ever.

With Sherman and Blake’s help, we increased revenue by 28% and plan on increasing revenue for 2020. If you’re serious about growing your business but have a weak link when it comes to sales and marketing, contact LASSO. They will help you."

RYAN HEIM, CRUNCH FITNESS

“Lasso is amazing and I’m so glad that I started to work with them. Their creative perspective, marketing insight, tactical and fun approach proved to be invaluable in increasing our revenue and brand awareness which is critical in the beginning! Their knowledge is crazy, I truly trust every action step they tell us to do. They've taken our business to the next level.”

Who we work with

Rocket small Businesses — Small Businesses

Has your small business hit a ceiling or just not seeing the growth you want? Maybe you’re just tired of trying to do it all yourself and know you need to hire a pro. We help businesses crush their goals, increase sales, and look great while doing it.

Health and Fitness.png — Fitness & Health

Have you tried to do your own marketing in the past and not seen the results you’d expected or wasted too much time doing it? We’ve helped hundreds of fitness businesses with this issue. If you’re ready to take control of your marketing and increase your revenue we can help.

BOOK GYM GROWTH CONSULT

Web - StoryBrand Guide Badge BLACK.png — Meet your guides

How much is unclear messaging costing you in the sea of marketing noise? Sherman and Blake have helped more than 200 businesses say the right things to their customers.

Using the StoryBrand Framework, we create the right messaging. From small businesses to million dollar brands, we’ve written more than 200,000 words designed to attract more leads, close more sales, and grow.

Blake Ruff

Sherman Merricks

WE KNOW TOO MANY COMPANIES WASTE MONEY ON MARKETING FUNNELS AND PAID ADVERTISING.

ALL IN THE NAME OF TRYING TO INCREASE SALES AND GROW THE BUSINESS. BUT THOSE EFFORTS ARE ABOUT AS PRODUCTIVE AS LIGHTING MONEY ON FIRE.

WHY?

 Because you don't need more marketing, you need clear marketing.

 CLEAR MARKETING STARTS WITH KNOWING WHAT YOUR CUSTOMERS ARE FACING AND HELPING THEM SOLVE THOSE PROBLEMS.

Learn more

Computer and tablet background online marketing.jpg

the gym marketing company you can trust

paid marketing management and sales training to grow your gym.

Confusion is expensive especially facing the unknown of a crisis!

When things change beyond our control, we still need marketing. Why? Because our customers need the solutions we sell.

Yet how do you navigate this season, especially when you don’t know what to say?

Book your Call

CREATE CLARITY

GROW YOUR BUSINESS

What clients are saying

Who we work with

Blake Ruff

Sherman Merricks

WE KNOW TOO MANY COMPANIES WASTE MONEY ON MARKETING FUNNELS AND PAID ADVERTISING.

ALL IN THE NAME OF TRYING TO INCREASE SALES AND GROW THE BUSINESS. BUT THOSE EFFORTS ARE ABOUT AS PRODUCTIVE AS LIGHTING MONEY ON FIRE.

WHY?

Because you don't need more marketing, you need clear marketing. CLEAR MARKETING STARTS WITH KNOWING WHAT YOUR CUSTOMERS ARE FACING AND HELPING THEM SOLVE THOSE PROBLEMS.

Because you don't need more marketing, you need clear marketing.
CLEAR MARKETING STARTS WITH KNOWING WHAT YOUR CUSTOMERS ARE FACING AND HELPING THEM SOLVE THOSE PROBLEMS.