Intake in the portal
You upload photos and clips to the LASSO portal from your phone or your desktop and they land in your library. Echo plans it all out from there. That is your entire job.
Organic Posting with AI (Echo) · Standalone
Your gym. On the feed.
You approve. Echo posts.
Your AI-assisted social calendar for Instagram, Facebook and Google Business Profile. Review from your phone before posts publish.
Free for 14 days, then $299.99 a month. Card required. Cancel during the trial and pay nothing; then month to month.
500 plus gym owners run the LASSO system · AI speed. Human judgment.
What you get
The whole feed, handled.
A month planned and written
Your agent builds a monthly content calendar around your programs, your offers, and your seasons, and drafts every caption in your voice. Your brand, never a shared template.
The approval flow
Every post is approve, edit, or deny before it goes out. You are never surprised by your own feed, and every tap trains your own agent on your voice.
The creative runway
Echo tracks how many days of approved content you have left and flags you before it runs out. The feed never goes dark on you.
Publishing on schedule
Posts publish to Instagram, Facebook, and your Google Business Profile on schedule, every week, even during your busiest week. More platforms are on the way. Zero hours a week from you.
The monthly Meta report
Every month you get a performance report pulled from Meta. Real numbers, not vanity screenshots.
How it works
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Start your free trial in two minutes
Checkout is online and takes about two minutes. Card up front, nothing charged for 14 days, then $299.99 a month, and no sales call required to get started.
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Onboard in the portal
Checkout drops you straight into the LASSO portal. You tell us about your gym and your voice, connect Instagram, Facebook, and your Google Business Profile, and upload your first photos from your phone or desktop.
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We plan, you approve, it publishes
Your agent builds your monthly calendar and writes every caption in your voice. You approve from your phone, it publishes on schedule, every edit trains it on your brand, and the Meta report lands every month.
Try the approval flow
This is your whole job. Try it.
Made up posts, real gym photography from District H in Houston. Approve, edit, or deny each one and watch Echo learn your voice as you go.
- Mon Instagram Ready
- Tue Facebook Ready
- Wed IG Story Ready
- Thu Instagram Ready
- Fri Google Ready
- Sat IG Story Ready
- Sun Instagram Ready
Anything you edit or approve trains your Echo.
This is the advance: your gym gets its own AI agent, not a shared template. It learns your programs, your people, and the way you talk, so no two gyms ever post the same feed. Every month it writes closer to your voice.
Demo posts, written for this page. Photography from districthsf.com, a live LASSO client site.
Your own AI agent
Your feed gets its own brain.
Echo is not a scheduling tool with templates. Your gym gets its own AI agent, trained on your programs, your people, and the way you actually talk. Every approve tells it what to keep. Every edit shows it your voice. Every deny teaches it what you would never say.
That loop compounds. Month one it writes like a great gym marketer. A few months of your edits later, it writes like you, and your approval taps get faster because there is less to fix. The agent gets better every month because you are the one training it, one tap at a time. No two gyms ever post the same feed, because no two gyms train the same agent.
- ApproveKeeps what works in your voice bank
- EditLearns the exact words you would use instead
- DenyLearns what your gym would never post
- Next monthDrafts land closer, approvals get faster
Your feed before Echo
Last post six weeks ago. The gym reads as closed to every prospect who checks.
Your feed with Echo
Every week, planned a month ahead, approved by you. The gym reads as alive, because it is.
Examples from real gyms
See what Echo created for real gyms.
Not sample copy. These are verbatim captions from posts Echo wrote, the owners approved from their phones, and Echo published to real gym accounts. These are examples of prior work, not a live weekly feed.
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Ready to see them Step Up? We build strong, confident kids with expert coaching in a safe and fun environment. Tap to learn more! 🚀💪
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You're pulling double duty. Work. Kids. Home. Your health keeps slipping down the list. We get it. That's why we built a gym for parents who refuse to choose between their family and their strength. Coaching that fits your schedule. Community that holds you accountable. Show up. We'll handle the rest.
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You show up alone and wonder if you're doing it right. Small group training means someone's got your back, coaching you through every rep so you actually build strength instead of just going through the motions.
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You're juggling a job, family, and everything in between. Finding time to get stronger feels impossible. Here's the thing: it starts with one conversation. No pressure, just real talk about what you need.
Captions shown exactly as published, in full. Gen pop voice, no fitness jargon, no hashtag walls.
The receipts
Run by the system behind 150K+ gym leads.
500+ Gym owners served Boutique gyms are all we do.
150K+ Leads generated All time, across the LASSO portfolio.
AI + Human How we work AI speed. Human judgment. On every post.
Social is the modern drive by. Prospects check your page before they book, and a dead page reads as a dead gym. A live page converts the traffic you already have.
Who it is for
For gyms not ready for full LASSO yet.
This is for you if
- You run a gen pop boutique gym
- You want the feed handled without buying the full program
- Your members are busy professionals, beginners, weight loss, postpartum, the 40 and up crowd, and moms and dads fitting it in
- Posting is always the first job you drop when the gym gets busy
Already running LASSO ads?
LASSO ad clients get Echo at member pricing as part of the program. Do not buy this page. See pricing or ask your coach.
Fair questions
Own the answers before you buy.
What exactly do I get?
Your gym gets its own AI agent. It plans, writes, and publishes your Instagram, your Facebook, and your Google Business Profile, with more platforms on the way. Intake lives in the LASSO portal: you upload photos from the floor on your phone or your desktop and Echo plans the month around them. Echo turns them into a monthly content calendar in your voice, you approve, edit, or deny every post before it publishes, the creative runway is tracked so the feed never goes dark, and every month you get a performance report pulled from Meta.
How fast is it live?
Checkout takes about two minutes. In the portal you tell us about your gym, connect Instagram, Facebook, and your Google Business Profile, and upload your first photos. Your first calendar starts as soon as we have your intake and your first photos, and your feed status lives inside the portal from day one.
Is there a contract?
No contract. Echo standalone starts with a free 2 week trial: your card goes on file at checkout, you pay nothing for 14 days, and if you cancel within the trial you pay nothing at all. After the trial it is $299.99 a month, month to month, cancel whenever. It does not require the full LASSO program, and the exact terms are restated plainly at checkout before you start.
What happens after I start my trial?
Checkout takes about two minutes and drops you straight into the LASSO portal, and onboarding starts immediately during the trial. You tell us about your gym, your programs, and your voice, you connect your accounts, and we start building your first month. You approve every post from your phone before anything goes out, and you pay nothing until day 14.
Does every gym get the same posts?
No. Your gym gets its own AI agent, trained on your programs, your people, and the way you actually talk. Every approve, edit, and deny trains it further on your unique brand, so no two gyms ever post the same feed. Templates are what Echo replaces.
Can I upgrade to full LASSO later and get client pricing?
Yes. LASSO ad clients get Echo at member pricing, and if you move up to the full program later Echo moves to client pricing with it. Book a free Growth Call and we will map the path with your real numbers.
Ready when you are
Your feed comes alive this month.
Start your free 2 week trial now. Checkout takes about two minutes, onboarding in the LASSO portal starts immediately during the trial, and you pay nothing for 14 days. Cancel anytime in the trial, then $299.99 a month, month to month, cancel whenever.