8 min
Paid Ads Amplify — They Don't Fix a Broken Gym Business
Running ads before your systems are ready is like pouring gas on a dumpster fire. Here's what needs to be in place first.
Blake RuffREAD
5 articles
Running ads before your systems are ready is like pouring gas on a dumpster fire. Here's what needs to be in place first.
Stop writing ads about your gym. Start writing ads about your client's problem. Here's the copywriting framework that lowers CPL.
Not all mentorship advice is created equal. Some of it is actively preventing your gym from growing. Here's how to tell the difference.
The $25/day myth, the 3x rule, and why most gym owners are either spending too little or measuring the wrong things.
Your ad creative is doing 80% of the heavy lifting. Here's why most gym owners get it backwards — and how to fix it fast.